PALO ALTO, Calif., Sept. 10, 2015 — Today, HP announced its new Pro Series of desktops, notebooks and an all-in-one (AiO) PC, along with printers and multi-function printers. Designed for businesses of all sizes, these offerings are particularly appealing to small- and medium-sized businesses (SMBs).

A recent HP survey of 750 IT decision makers and business managers¹ indicated top technology concerns SMBs face include: finding new ways to boost productivity, solving for security threats and managing IT costs. The new HP Pro 400 Series printers and PCs are designed with these needs in mind.

“Customers have shared with us their challenges around making important technology decisions with limited budgets and IT resources that impact the security and productivity of their business,” said Christoph Schell, senior vice president of HP Printing and Personal Systems, Americas. “HP offers customers support and access to commercial-grade solutions like the new HP Pro Series of PCs and printers, providing them with the business-ready capabilities they need at a price point they can afford.”

New sleek designs pack power, performance and security

Like all businesses, SMBs face a rapidly evolving environment where technology is used as a competitive asset. As the lines between work and personal life continue to blur, businesses are also dealing with attracting and retaining an increasingly millennial workforce and enabling more mobile and more collaborative workstyles. SMBs need technology that is designed for a modern business, where devices can be easily connected and enable collaboration between employees – all without the need for wires or special equipment.

HP’s Pro Series of desktops, notebooks and an AiO provide SMBs with affordable, enterprise-level technology packaged in new consumer-inspired designs demanded by millennials. These devices underwent HP’s Total Test processing, including more than 120,000 hours of testing² to help ensure the design can hold up to the rigors of work and home use.

The Pro Series of PCs feature world-class, built-in security and manageability to give SMBs peace of mind in protecting their critical business data and devices. HP BIOSphere³ offers BIOS-level protection of device firmware during system start up and BIOS updates, and HP Client Security⁴ provides multi-factor authentication and hard drive encryption to keep sensitive data secure. IT cloud-based management tool HP Touchpoint Manager⁵ adds easy-to-implement manageability, and all devices are available with Windows 10⁶ for the latest technology and an additional layer of security.